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How should Salesforce defend Tableau if Zendesk launches a similar product

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How to structure your product strategy answer

Frame the strategic choice before recommending a move. Tie market attractiveness to company advantage and an executable path.

  1. Clarify the company objective, planning horizon, market boundary, and decision to be made.
  2. Assess customers, competitors, substitutes, economics, and the company's differentiated assets.
  3. Compare realistic options and explain the opportunity cost and major risks of each.
  4. Recommend a path, entry wedge, validation plan, success metric, and conditions for stopping or expanding.

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