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Meta’s AI assistant launched six months ago and is meant to become a core experience. As a PM, how would you set goals for it for the next 12 months?

Focus on defining specific, measurable goals that align with Meta's overall business objectives and user needs. Consider key performance indicators (KPIs) such as user engagement, retention rates, and satisfaction scores. Discuss how you would gather user feedback and data analytics to inform your goal-setting process. Additionally, think about how to prioritize goals based on potential impact and feasibility, and outline a timeline for achieving these objectives while ensuring alignment with cross-functional teams.

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