We're considering introducing a new ads placement on our app's homepage. Should we do it?

Focus on defining the key metrics that would determine the success of the new ads placement. Consider both quantitative metrics, such as click-through rates, conversion rates, and overall revenue impact, as well as qualitative factors like user experience and potential backlash from users. Discuss how you would gather data, such as A/B testing or user surveys, to inform your decision. Be prepared to weigh the potential benefits against the risks, including any negative effects on user engagement or app performance. Finally, outline a plan for measuring the impact post-launch to ensure the decision is data-driven.