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As a PM at Meta, how would you make users feel less guilty about using Instagram while also increasing revenue?
- Strategy
- Top-Interview
- Hard
- 15 min
Focus on understanding the psychological factors that contribute to user guilt associated with Instagram usage. Consider features or adjustments that promote positive engagement, such as encouraging meaningful interactions or highlighting user well-being. Explore potential revenue streams that align with these features, like premium content or partnerships that enhance user experience without compromising mental health. Be prepared to discuss trade-offs between user satisfaction and monetization strategies, and provide specific examples of how these initiatives could be implemented effectively.
What this question tests
- Strategy
- Structured problem solving
- Communication
- Trade-off reasoning
Practise this question under interview conditions. Answer it out loud against a timer with an AI interviewer that asks follow-ups, then review the scored report.
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