You're a PM for Facebook Events. Why would Meta build this product and what metrics would you use to measure its success?

Focus on articulating the strategic rationale behind building Facebook Events, considering Meta's broader goals such as user engagement, community building, and monetization opportunities. Discuss how Facebook Events can enhance user retention and drive traffic to the platform. When identifying metrics, prioritize both quantitative and qualitative measures, such as user growth, event creation rates, RSVP rates, and user satisfaction scores. Be prepared to explain how these metrics align with Meta's overall business objectives and how they can inform future product iterations.