Design a new feature in Audiobooks that helps creators achieve better outcomes

Problem Statement Description

Product context: Spotify is an audio streaming company; its products include music, podcasts, audiobooks, playlists, recommendations, creator tools, subscriptions, and ads.

Spotify’s Audiobooks experience serves listeners, but this question focuses on the creator side: authors, narrators, publishers, or rights holders who want their audiobook to reach the right audience and generate meaningful engagement or revenue. Creators may struggle to understand how their title is discovered, why listeners start or abandon it, and what actions they can take to improve performance after launch.

Design a new audiobook feature that helps creators achieve better outcomes within Spotify’s broader audio ecosystem. The feature should fit naturally into creator workflows, support Spotify’s strengths in personalization and discovery, and create value without harming the listener experience.

Your scope is not to redesign the entire audiobook marketplace or creator platform. Focus on one clear creator problem, define the target creator segment, and describe a product experience that helps them make better decisions, improve distribution, deepen listener engagement, or monetize more effectively.

The experience should consider:

- Which creator segment you are designing for, such as independent authors, publishers, narrators, or audiobook producers

- What “better outcomes” means for that segment, such as more listens, higher completion, stronger discovery, better conversion, improved revenue, or fan growth

- The creator’s current workflow before, during, and after publishing an audiobook

- Where creators lack visibility, control, feedback, or tools today

- How Spotify’s listener data, personalization, recommendations, playlists, podcasts, or creator ecosystem could be relevant

- How the feature balances creator value with listener trust, content quality, and platform integrity

- What success might look like for Spotify, creators, and listeners

The goal is to define a focused product opportunity and articulate a feature concept that improves creator outcomes in Spotify Audiobooks while remaining practical, measurable, and aligned with Spotify’s audio platform strategy.